A Public Relations (PR) firm may seem like an extravagance for a senior living community. Many executive directors and directors of marketing feel either this function can be handled internally or really isn’t necessary as part of the marketing budget.… More “Choosing a Public Relations Firm”
Archives for August 2017
Undertaking a marketing assessment for a life plan, independent and assisted living community offers valuable information that helps in strategizing for future success.
As competition grows in many geographic markets as new senior communities open, customers have greater choices in senior living options.… More “What Marketing Assessment May Reveal”