Senior Living Success Stories

Internship a Win for Residents & Students

At The Ehlers Group, we’re always thinking of ways to get our clients positive publicity. When we learned about a client’s internship program with local high schools and colleges, we knew it had all the components of a great story! We interviewed the senior living community’s Program Director and coordinated a photoshoot with the interns. …

Internship a Win for Residents & Students Read More »

Seniors Get Their Big break

Lights, camera, action! Our client, The Carlisle Naples, partnered with a local acting troupe to provide acting classes for residents. We knew this new program had all the key components of a newsworthy story: seniors, older adults trying a new activity, a community partnership and documented health benefits! The Carlisle received excellent coverage, including this …

Seniors Get Their Big break Read More »

Oldest Marine from Pearl Harbor Attack Honored

The Ehlers Group has a “nose for news” and seeks out opportunities to tie residents’ stories to observances and celebrations!  As the 79th anniversary of the attack on Pearl Harbor approached, The Ehlers Group was charged with generating publicity for San Diego’s oldest surviving Marine. We wrote a detailed query letter, highlighting the resident’s rich …

Oldest Marine from Pearl Harbor Attack Honored Read More »

Piano Lessons Bridge Generational Gap

The Ehlers Group’s “nose for news” can uncover a wealth of hidden PR opportunities! While at a client’s community for a meeting, we overheard an employee mention piano lessons. Delving a bit further, we discovered a resident at the senior living community was his instructor. What was dismissed as not being that important resulted in …

Piano Lessons Bridge Generational Gap Read More »

The Palace at Weston Breaks Ground

The Ehlers Group works with clients from inception to occupancy, including the senior living community’s groundbreaking. There are numerous opportunities to generate publicity prior to the first residents moving in. We successfully worked with The Palace Group, a longtime client, to secure media coverage for their newest community, The Palace at Weston. To read more, …

The Palace at Weston Breaks Ground Read More »

Scroll to Top