Podcasts are a perfect medium to add to a senior living community’s marketing toolkit.
From senior living industry experts to fascinating older adults living calling retirement communities their home, “Pod-Pourri” shares a wealth of insights, resources and tips. “Pod-Pourri” illustrates how your community can successfully use podcasts to give your community its brand personality and separate it from competitors.
The Ehlers Group can also offer your community a professionally produced series of six branded podcast episodes, strategically crafted to delve deeply into the key aspects of your community, complementing your own marketing efforts. Podcasts are a way to provide an authentic voice to share a community’s unique story, by using employees, residents and other guests. Click here to learn more >
While tech companies may have inauspicious beginnings, Fahad Aziz, CTO and co-founder of Caremerge, shares with Pod-Pourri host Chris MacLellan the story behind Caremerge. Spending three months living at an assisted living community enabled Fahad to witness seniors’ challenges using technology while learning the needs of the community’s staff.
East Ridge at Cutler Bay’s Director of Community Relations Mary Scott Russell sits down with Pod-Pourri host Chris MacLellan and shares how the life plan community’s leadership team has adapted during the pandemic and the many benefits of the East Ridge lifestyle. Engaging residents each day has required their team approach and she talks about the creative programming they have used for resident referrals.
Eversound's innovative technology solutions are improving the lives of aging seniors as their sense of hearing diminishes and risk of social isolation increases. Eversound’s co-founder, Matt Reiners, joins Pod-Pourri host, Chris MacLellan, to share the story behind the company and how the COVID-19 pandemic created new opportunities to connect residents with their loved ones.
Pod-Pourri brings listeners an enlightening interview with Michael Starke, President and CEO of PMD Advisory Services. Michael shares his experience as a consultant in market feasibility analysis for both for-profit and not-for-profit organizations. He’ll delve into his philosophies and how his firm evaluates both new development and repositioning senior living communities across the country.
Pod-Pourri is pleased to feature Kephart Architect’s Len Segel, Director of the Senior Living Studio within the award-winning architectural firm based in Denver. Len talks with Pod-Pourri host Chris MacLellan about how architects create the quality of life of senior living communities and the changes taking place as a result of the coronavirus pandemic.
The Ehlers Group welcomes Kristin Kutac Ward, Founder & CEO, Solutions Advisors Group to Pod-Pourri, a podcast. Kristin shares her story with host Chris MacLellan in a one-on-one conversation. She talks about her transition from hospitality to senior living, lessons learned and memorable moments.
A new Pod-Pourri episode features interior merchandiser Lita Dirks, CEO and Founder of Lita Dirks & Company, the award-winning national interior design and merchandising company. Lita shares her design philosophies and explains how merchandising helps people fall in love with a model residence.
On episode seven of Pod-Pourri, we spotlight Lea Swetloff who is a resident at The Palace Coral Gables, in Florida. She was one of the first residents to move to the luxury retirement community and offers a resident perspective on her moving decision and adapting to senior living.
On episode six of the Pod-Pourri podcast, we welcome Gary Sisler who is resident at the East Ridge, a life care community in Cutler Bay, Florida. Listen in and learn how Gary has become one of the most active residents at East Ridge, while offering important tips for those who are considering senior living.
On episode five of Pod-Pourri, we welcome Jane Marie O'Connor from 55 Plus Marketing. Jane has been assisting builders in the senior living industry to rethink and refine their strategies and products since 1996. For over two decades, Jane has provided guidance to public and private builders and recognizes the current shifts in the industry.
