A great way to generate publicity is tying an event or media pitch to a holiday or special event.
The Ehlers Group used this method effectively when pitching a documentary, “I Am Victor Raab.”
In honor of Yom HaShoah, The Palace Coral Gables premiered the film, highlighting the life of a resident who survived Kristallnacht, a violent riot against Jews by the Nazi party.
We generated tremendous press, including this feature in Community Newspaper.