Grandma Goes Viral on TikTok
Watch out world! TikTok has a new star: Fran The Hip Gram! When we found out a resident at our client’s community had gone viral …
Residents Use Art to Give Give Back to Sick Children
Activities planned by a senior living community’s activity director can turn into amazing opportunities for publicity. Our client, The Palace at Weston, offers a fun …
Seniors Pedal Against Ageism
The Ehlers Group successfully works with senior communities across the country – from Florida to Washington State. We have media relationships than span all 50 …
Tour de Zest Keeps Seniors Moving
When a national senior living operator launched a portfolio-wide initiative, they tapped The Ehlers Group to generate media coverage. We worked with the corporate leadership …
Yoga Teacher Inspires Neighbors
When The Ehlers Group learned of a 95 year old resident at our client’s community who was teaching yoga, we knew it would be media …
Love is In the Air: Senior Couple Ties the Knot
We find our clients can often miss great opportunities for media coverage. When we learned of a wedding taking place at The Palace at Coral …
Dog Show Brings Smiles
Pets and children are always great ways to get the media’s attention. Our client, The Palace Gardens, hosted a pet therapy dog show to bring …
NYT: Fully Vaccinated & Time to Party
The Ehlers Group has great relationships with media across the country and is often called upon by reporters working on stories. A reporter with The …
Senior Recounts His World War II Survival in Documentary
A great way to generate publicity is tying an event or media pitch to a holiday or special event. The Ehlers Group used this method …
COVID-19 Vaccine Clinics Begin at the Palace
The arrival of the first COVID-19 vaccines provided an opportunity for The Ehlers Group to secure media coverage for our clients. We successfully pitched local …
Residents Lend a Hand
The holidays are synonymous with giving back, and offer an opportunity to showcase the generosity of residents. Our client, SpringRidge at Charbonneau in Oregon, has …
Grandparents Attend Virtual Wedding
When The Palace Coral Gables residents Reva and Gerald Stein learned their first grandchild, Elissa Chakoff, was getting married, they were distraught knowing they could …